Digital maturity test for SMEs

Do you have an updated website?

I don't have a website I have a website but outdated I have an updated website I have a website + active blog/store

Are you active on social media?

I'm not on social media I have a profile but don't post I publish irregularly I publish regularly and with strategy

Do you have a verified Google Business Profile?

I don't have it I have it but incomplete I have it complete I have it and actively manage reviews

How do you manage invoices and budgets?

On paper or manual Word/Excel With structured Excel With billing software With software connected to accounting and CRM

Do you automate any client communication process?

Everything manual I have some automatic responses I use basic email marketing I have automated flows with CRM

Do you use no-code tools (Make, Zapier, etc.)?

I don't know them I know them but don't use them I use them occasionally I have automatic flows running

Do you measure traffic and behavior on your website?

I don't measure anything I have GA4 installed but don't check it I review basic data monthly I make data-driven decisions regularly

Do you have dashboards or business reports?

I don't have A periodic manual Excel Basic automated dashboard Dashboard with KPIs and automatic alerts

Do you analyze the performance of your campaigns or sales actions?

We don't analyze Very basic analysis Systematic but manual analysis Automated analysis with specific tools

Do you use AI tools in your daily work?

I don't use them nor know them I know them but don't use them I use them occasionally (ChatGPT, Copilot…) I integrate them into regular workflows

Do you generate content (texts, images) with AI?

No I've tried it once I use it for some content It's part of my content production flow

Have you identified processes in your company that AI could automate?

I haven't thought about it I've thought about it but didn't act I have a list but not implemented I already have some automated

How do you store and share documents internally?

Local folders / USB Email and basic shared folders Drive / OneDrive / Dropbox Collaborative platform with version control

Does your team work collaboratively online?

No, everything local We share files but don't collaborate in real time We use basic collaborative tools 100% cloud and collaborative workflow

Do you have automatic backups?

No Manual and sporadic Periodic but manual backup Automatic and tested backup

Digital Maturity Test for SMEs